I watched an episode of Shark Tank once where I was introduced to Major Robert Dyer. Major Dyer was pitching a new energy drink called The Ruck Pack Energy Drink. It’s not like the world needs another energy drink, but he was able to convince both Kevin O’Leary and Robert Herjevic, two of the investors on the show, to give him $150k in exchange for 20 percent of the company.
And, you can also give people reasons to go ahead and start interacting with your business so that they are more likely to return as a paying customer. For instance, you can create a business blog full of helpful tips your typical clients or customers might love to read. Or, you can offer them free information, free content, or a chance to learn more about you with a simple email form.
Get the kind of traffic that is targeted to your product.Just think, if the person who visited your website has no interest whatsoever in what you are offering, they will be among those who move on and never come back. Write articles for publication in e-zines and e-reports. This way you can locate publications that is focusing on your target customers and what you have put up might just grab their interest. 
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