I watched an episode of Shark Tank once where I was introduced to Major Robert Dyer. Major Dyer was pitching a new energy drink called The Ruck Pack Energy Drink. It’s not like the world needs another energy drink, but he was able to convince both Kevin O’Leary and Robert Herjevic, two of the investors on the show, to give him $150k in exchange for 20 percent of the company.

One of the great parts about the online world is that a website and its domain name is like real estate - It can go up in value over time. In fact, sometimes just the domain name without the developed business can be worth quite a lot to some people. Of course, like almost anything mentioned here, the necessary know-how is required. If you’re willing to put some time into it, then you can earn a nice online income. So far I sold 4 domain names with an average price tag of a couple of thousand dollars. Nice income, considering I bought each domain for around $10….If this income stream interests you, check out flippa.com - It’s one of the best marketplaces I know for selling websites or domain names.
Promote Your Web site. There is a popular misconception that Web sites do not need to be promoted. Consider that some of the Web's biggest successes spend about 75% of their advertising budgets on non-Internet media. Having a Web site is like having a toll-free number that's not listed in every phone book...you need to work hard to drive visitors to your Web site. As with any other media, it costs money to make it a success. Plaster your Web site address (URL) everywhere you can -- at trade show appearances, on business cards, stationary, in ads and everywhere else you can think of.
I agree with you that one of the best and well known autoresponders out there is Aweber, but its price is not cheap. Considering that, have you ever tried E-response? this autoresponder is far cheaper than aweber and the other well known autoresponders, but I wanted to have your opinion about it. Is it worth giving this autoresponder a try? thanks in advance.
Hi Jamie! Thank you for the great information. I just learned about affiliate marketing last week. The source however, is an older couple who work for World Wide Dreams Builders (WWDB). So, basically Amway. After researching a bit. I have no interest in WWDB and. (It sounds like years of recruiting people with minimal payout) Though, I am highly intrigued by e-commerce and affiliate marketing. Before your post the company I recognized was Amazon. Can you please tell me if that will be the best 1st step. I am currently an unemployed student Veteran. So plan to fully emerge into this business regime and would greatly appreciate your advice on this!!!
Unlike many affiliate programs that go through 3rd party companies, our system will credit the sale to you regardless whether the customer bought directly from us, or through any of our partners or resellers. All licenses end up in our own central database, which also tracks affiliate sales. We do not inconvenience your audience by forcing them to buy through a particular reseller so you can earn your commission.
So, I recommend before mastering all the other basics of internet marketing you really take time to look at what makes a great website. Think about websites that you use frequently… What makes them easy to use? How do they layout their menu options? What design style do you like? What makes it easy to read? Once you have figured this out and built a great website, it will be much easier to master the other basics of internet marketing.
There are a number of affiliate networks that specialize primarily in software affiliate programs. There are clear benefits to joining these: both for software brands and for affiliates who are interested in this niche. We recommend that you consider the following ones (which have traditionally focused on everything software, SaaS, and technology):
It’s all very congruent and natural. I have a problem I need solved. I buy a product or service to solve that problem, experience the results, hopefully solve my problem and then write about my experiences on my blog. My readers, many of whom are following in my footsteps or at least interested in the same things I am, tend to have the same problems I do, and a select few will purchase on my recommendation.
Real-Time Analytics. Discovering, compiling, and interpreting data is difficult. It is even more taxing when you need to keep tabs on multiple clicks at a time. To lighten your load, Afftrack has a real-time analytics feature that guarantees 99.999% uptime, reliability, and scalability. This way, all you have to do is sit back, relax, and watch your business as it grows.
If you are a photographer looking to diversify your income stream, putting together styled stock photo packages can be lucrative. For example, a package of 15 wedding-themed stock photos for $10. You can then market this to any bloggers or businesses who are in the wedding business for their use (photos of different engagement rings styles are super popular). Through this method, it’s possible to make a continuous stream of income off of photos you’ve taken once (similar to a licensing deal).
Find out what your competitors are doing on the Web. Spend a few days checking out how your competitors are using the Web. Analyze each site. How does the site help tell the world about that company's products or services; is it easy to use; is it enjoyable to use; does it add value to the company's customer service; is it integrated with the company's other marketing efforts. 

One thing that I look for in an affiliate program is a good transparent analytics system. I want to be able to see the clicks and transactions, so that I can track my stats. Otherwise, I get a little nervous about the legitimacy of the program. Other things to look for is to see how transparent they are when answering questions and how the responsiveness of the affiliate manager.
Turn your passion into a thriving online business with Wealthy Affiliates. Simply follow their proven process easy to use tools to launch a website, attract visitors, and most importantly, earn revenue. Wealthy Affiliate was created by Kyle and Carson, who in 2005, launched the Wealthy Affiliate platform to help other people succeed online. Since then Wealthy Affiliate community has grown to over 800,000 internet entrepreneurs. 
12. Avangate Avangate is a player in digital commerce that you may not be familiar with. Avangate, backed by a cloud platform, focuses on online commerce, subscription billing, and global payments for Software, SaaS and Online Services companies. More than 4000 digital businesses in over 180 countries trust Avangate including Absolute Software, Bitdefender, Brocade, FICO, HP Software, Kaspersky Lab, Telestream, Spyrix and CleverControl.
Faster Lead Generation. Apart from facilitating a placements marketplace and providing pay-per-call solutions to promote products in a variety of distribution channels, CJ Affiliate also has lead generation options. This allows publishers who want to generate better revenue to connect with advertisers who are interested in going beyond traditional affiliate sales to boost their business.
We will NOT be held responsible for any search engine penalties your website may receive if you don’t follow search engine’s guidelines, including (but not limited) to spammy comments, heavy and spammy linking from guest posts, spammy guest blogging, publishing poor quality content with a sole intent to gain backlinks, buying or exchanging backlinks, etc.
Cold calling is a very inefficient way to get leads, no doubt about that. And it’s not fun either! It sounds like the money you spent on learning how to advertise online is not yielding a return. I might suggest reviewing that material again as sometimes we pick up on things the second time around, and then trying one technique for a few weeks to see how that works.
You can put up banners on your site, to promote your affiliate offers. Most affiliate programs will usually provide their own creatives when you sign up for their offers. All you have to do is insert the banner on a highly trafficked page (your affiliate tracking is usually embedded within the code). Banner ads in the right locations can do a great job of driving sales.  
Affiliate marketers are sometimes seen as shady, untrustworthy marketers, but I have found that untrue. They’re actually some of the most creative marketers because they tend to just make things happen by doing anything it takes to get the job done. Learning how to do affiliate marketing is just one piece of the puzzle. If you’re trying to grow a startup and you start an affiliate program, you’ll need to learn the ins and outs of managing an affiliate program.
Affiliate marketing is a balance and it’s also heavily dependent on what you want your blog to be about. If money is primary to you, then you keep promoting until the point that it hurts your traffic. Unfortunately many affiliate bloggers over emphasize affiliate products using methods that turn people away, but if you are subtle with how you do it, it’s possible to promote products extensively without putting in the hard sell in every blog post you write.
The TradeStation affiliate program grants access to a company that has been the industry’s leading online trading, brokerage, and trading software for over 10 years and has repeatedly been rated the best online brokerage. TradeStation offers sophisticated analysis capabilities for every level of trader and the ability to back-test and paper-trade ideas before risking even …
According to Uncle Sam, you need to be "materially involved" in an enterprise to earn active income. With passive income, it's just the opposite, as the IRS deems you to be earning passive income if you're not materially involved with a profit-making enterprise. By and large, expect income to be taxable if you are engaged in a passive income enterprise. You will need to report earnings to the IRS.
One issue that a lot of bloggers face comes as a result of the nature of blogging. One of the “laws” of successful blogging is to give away as much free great content as you can. Unfortunately this activity tends to attract an audience that expects information to be free, so when you go suggesting they buy information they don’t have the money or are simply not buyers.

Even if each patron only contributes a very small amount each month, it can still be a huge source of income. Take a look at the Patreon page for Kinda Funny, an internet video company. They have over 6,209 patrons which means an average of just $3 a month would be a monthly income of almost $19,000 – plus they get cheerleaders that are always happy to spread the word on their brand.
SEO – Another popular method of promoting affiliate products but also the most difficult is Search Engine Optimization. SEO is the process of improving the visibility of a website or a web page in search engines via the “natural” or un-paid (“organic” or “algorithmic”) search results. SEO doesn’t bring results instantly but it can be extremely rewarding in the long run.
Im wanting to invest in some sort of real estate investment, to make a passive income and starting with 300 to 1k but im wanting to start making money, like at least 400 to 700 a month and i know there’s 100s of ways to make money, in real estate. But can you please suggest a real estate investment, for beginners and where i could starting earning at least 500 a month, as that’s got to be something and im not looking for yearly income?!
You’ve probably heard of affiliate marketing before – it’s when you earn a commission by promoting a product. The product you promote online should be something you’re knowledgeable about and that you believe is high quality. Common sense, right? You’d be surprised by how many affiliate marketers forget that principle, but that’s a whole other story.

Team Member Feature. As you are busy running your business, you don’t always have time to log in to Tapfiliate and handle every new task that needs to be done. With this platform, you can grant trusted colleagues limited access to your account so they can learn how to use it to help you run the affiliate marketing side of the business. You can set what each team member can and can’t access. Please take note, however, that this feature is only available for users with a Pro or Enterprise subscription plan.

Hi, Jamie! Very good list. I needed something like this for 2018 so that I know what to target in the future blogs I create. As for now, I’m comfortable using SiteGround affiliate network and it’s pretty good actually. Their hosting service is pretty much the best considered its price. I’ve tried others but SiteGround stands out. I’ll also try new affiliate networks, something from the list you have just provided. I think Amazon is too saturated at the moment, and I need a better network. 2018 will be interesting indeed.
When you are getting targeted organic traffic to your blog, banner advertisements work great. For me, a great part of the conversion comes from banner clicks. Prominent banner placement is a worthwhile task. One of the mistakes which many of us regularly make is to add too many banners, which only serves to confuse the reader.  To avoid this problem, follow this one rule of thumb: 

I’m a disabled Veteran, although looking at me you couldn’t tell, who is a stay at home husband. I help other veterans with their applications for benefits to the VA when I can but some of these vets and myself struggle at times with maintaining steady employment. I would be especially grateful if I could trade emails to coresond with you in hopes to learn a bit more about passive income. I would like to utilize this for myself and be able to mentor other vets on this process. I do understand this is NOT a get rich quick thing, but a slow and steady build up. Thank you for your time.

Peer-to-Peer Lending: Earn up to 10% in returns by lending individuals, organizations and small companies who don't qualify for traditional financing through peer-to-peer lending platforms like Lending Club. You can lend $100, $1,000, or more to borrowers who meet lending platform financial standards. Like a bank, you'll earn interest on the loan - often at higher returns than banks usually get.


You’ll want to capture users’ emails regularly, both when they purchase…and even before they become a customer. You can use lead magnets or discounts to incentivize email sign-ups and using an email management service like MailChimp allows you to create triggered autoresponders that will automatically send out pre-made welcome email campaigns when they subscribe.
The content on MoneyCrashers.com is for informational and educational purposes only and should not be construed as professional financial advice. Should you need such advice, consult a licensed financial or tax advisor. References to products, offers, and rates from third party sites often change. While we do our best to keep these updated, numbers stated on this site may differ from actual numbers. We may have financial relationships with some of the companies mentioned on this website. Among other things, we may receive free products, services, and/or monetary compensation in exchange for featured placement of sponsored products or services. We strive to write accurate and genuine reviews and articles, and all views and opinions expressed are solely those of the authors.
Unfortunately, they still do have a dormant account fee, but at least now if you drop your payment threshold to $10, that is the most you would lose for any given sale: Accounts with a positive balance but no earnings for an extended period of time are considered dormant. Dormant accounts are subject to a charge of $1 per pay period after 90 days of no earnings, $5 per pay period after 180 days of no earnings, and $50 per pay period after 365 days of no earnings. Dormant account fees are only assessed on accounts with a positive balance.
For instance, Snapchat is incredibly popular with people under between 18-24, whereas LinkedIn is more popular with adult professionals in the 30-49 age. Some businesses, like studioSPACEnyc, even conduct most of their business activities through social media rather than their website. “If we look at the analytics of the website and how many people view my Instagram account, we’ll see 200 a day on Instagram and 15 on my website,” says CEO Jacob Fisher.

If you have specialized knowledge in a certain topic, you can put together an online course to teach others. For example, if you have experience in real estate investing, you can create an online course “Real Estate Investing 101”. The benefit of an online course is that once you create the course material, you can sell it to as many people as you want.
With Google AdSense, you can earn passive online income from your website by showing ads that are relevant to your visitors. The great thing about Adsense is that Google does most of the hard work i.e., they find the advertisers, pick the ads, track the clicks, and even deposit the earnings straight to your bank account each and every month. No wonder that 65% of the top 200 websites that show ads use AdSense.
Laser-Focused Attention to Customers. The team at PeerFly is made up of only 15 professionals, meaning clients don’t have to go through several people on the company staff list just to get the service they need. In fact, PeerFly sends dedicated representatives to manage accounts closely every day to provide real-time support to affiliates and advertisers as needed.
What is important is that you understand that affiliate income grows because you show your readers how much they need something if they want to achieve a certain goal, and you do it over and over again. In some industries there are must have products if you want to master certain things and you can mention these products over and over again as you write new blog posts.
Another way to promote your affiliate income is by using affiliate links to your own blog post. When doing this, you should always write targeted-posts. For example, when you are writing about How to Select the Best Hosting for your WordPress Blog, you can add a line at the end saying: “I recommend this particular host for a WordPress blog:” (insert your affiliate link).
CouchSurfing has an online shop stocked with a wide range of branded products, such as t-shirts, mugs, calendars, notebooks, and similar type of merchandise. It’s an effective solution, but not the only one that exists. If you’ve succeeded in building an online following, on any online platform, focus on applying the most suitable online community monetization strategies to start earning a passive income from the hard work you’ve already done. Grab this guide to online community monetization for top-class ideas.

Social media can work better for some businesses than others. As a rule of thumb, test Linkedin when marketing to businesses and Facebook when marketing to consumers, though many B2B businesses have been successful with Facebook advertising. Try Twitter Video Ads, Stumble Upon’s Paid Discovery, Promoted Pins, +Post Ads for Google+ and more to reach your target audience.


“We here at Findology have found it to be an extreme pleasure dealing with the Market Health Affiliate Program! Never a late payment, and always there to offer any assistance when needed. Those are extremely important issues when relying on a company. We are very proud to be able to claim our relationship with MarketHealth.com has been nothing but a huge success! Keep up the good work Market Health Staff, you are doing a great job.”
CPS, also referred to as PPS (Pay Per Sale), is a low-risk, high-profit, revenue-sharing model used by marketers to lure an unlimited number of new customers to their product or service. Cost-Per-Sale pays a set commission to the affiliate marketer who refers a lead that results in a purchase. Marketers love the CPS model since they only pay a commission after they get paid first by the purchasing customer. It’s in essence free marketing and advertising since the affiliate is the one who produces the lead without any up-front cost to them. This is also why CPS payout commission percentages are so high. Incidentally, the CPS model is primarily what we focus on here at highpayingaffiliateprograms.com.
On Shopify, you can earn up to $2,000 per customer and the highest commissions on referrals. Simply sign up to this affiliate program and receive a special link to share on your blog or social media posts. For every customer that signs up to Shopify through your links, you’ll earn an income. Each time you refer someone to Shopify, you can earn 200 percent of a customer’s subscription fee.

This blog is very helpful and informative and with that I would like to invite the author and my co-readers to attend The European Summit Affiliate Conference Lisbon/Cascais. Registration is open. Be sure to put 1-4 March 2019 in your agenda. Sponsorships are quickly selling out so be sure to get yours in time. Meet Market Madness is on the 1st of March. Be sure to book your table. https://www.theeuropeansummit.com/sponsorship/overview/?summit=22&structure_id=67..


For example, the content on Super Weddings is useful whether you're organizing a wedding today or next year. All the content on the site is created accordingly. To make things easier for the audience, it is separated into categories to make it very convenient for the reader to find what they're looking for. This, of course, is also very good for SEO. 
There are two characteristics that describe the variety of affiliate marketing programs out there: the types of offers and commissions. In today’s affiliate marketing the most popular types are game offers, casino offers, app offers, dating offers and nutra offers. The most in-demand commission types are CPA and CPI, but pay-per-click is also available through affiliate programs. Affiliate marketing programs, most of which are free to join, can also either be very general (for example Amazon Associates) or focused on highly specific areas such as Fitness, Beauty, Retail, Crypto and Travel.
Perrin, you tired me out just thinking about the organising and writing this monster. What about isolating those programs that specialise in recurring income eg Boxes. Is it difficult to become and an AA these days. More importantly is it worthwhile going out on this arduous journey with a landlord that seems to want to do you over at any opportunity. Thanks
Ingenious Enterprise is designed to help businesses optimize their marketing activities. With this marketing management and automation solution, you can connect the platform to your marketing channels to get a clear, 360-degree view of all your marketing endeavors. This helps you get a detailed understanding on your marketing efforts and adjust your strategies as needed.
JVZoo was founded in 2011 and has since rocketed to near the top as one of the most popular affiliate programs out there. JVZoo is unusual in that there are no upfront costs for either publishers or merchants (advertisers). JVZoo’s income is exclusively from charging fees (to both the merchant and the affiliate) after a sale has been made. It is also unusual in that it pays commissions “instantly” via PayPal rather than once a week/fortnight/month like other affiliate programs.
Your Brand Persona and Target Audience. When you eventually start creating content, you have to know who you’re talking to and tailor your brand voice to appeal to them uniquely. If you aren’t targeting the right audience (those people who will lean in to hear what you’re saying), you won’t find success. And, if you can’t find a way to stand out, you’ll blend into the hordes of other brands competing for attention in your industry.
While affiliate marketers are generally able to join affiliate networks for free, merchants usually have to pay a fee to participate in the network. Affiliate networks usually charge an initial setup fee for each merchant and often a recurring membership fee. It’s also common practice for affiliate networks to charge merchants a percentage of the commissions paid to affiliates. This percentage is known as an ‘over-ride’ and is payable on top of the affiliates commissions. But make no mistake about it, despite these fees, the benefits to the merchant for joining these networks is well worth the price. Here’s why…
The Piriform affiliate program grants access to a global leader in system optimization software used by hundreds of millions of home and business owners worldwide. Its flagship product, CCleaner, has been downloaded more than 2 billion times and is installed in every country worldwide. Piriform software products clean, optimize, defrag, recover deleted files, and deliver …
Every customer knows the importance of finding good deals on items and if you are willing to give your loyal customers something good, offering them discount coupons or incentives when buying your product is an excellent way to make sales and promote items. Keep in mind that a happy customer is an asset and the word of mouth is often better than anything else. If you can give them these rewards then they will surely be happy to promote your services and products as well. It’s a win-win situation if you ask me!
My name is Jamie Spencer and I have spent the past 5 years building money making blogs. After growing tired of the 9-5, commuting and never seeing my family I decided that I wanted to make some changes and launched my first blog. Since then I have launched lots of successful niche blogs and after selling my survivalist blog I decided to teach other people how to do the same.
Personally, my experience with Amazon thus far has been good - a few of my short eBooks generate steady passive income on weekly basis with zero additional effort from my side. One thing to note though - Amazon pays 70% royalty on each eBook sold only if your eBook is priced between $2.99 to $9.99. Less than or higher than that pricing structure, the royalty decreases to 35%.of your book’s listed price.
Once your hosting is set up, you need to install a content management system (CMS) for your site. We recommend WordPress because it is easy to use and a beginner (like you!) can quite quickly figure out how it works. Most good hosting providers will have a one-click install option for WordPress, which means it will only take you a couple of minutes and you will have WordPress installed on your site. 
There is an entire marketing platform with consumers just waiting to discover your brand. Using data analysis and refinement tools, you can reach the most relevant and qualified customers. This means less wasted money and a higher rate of return on your online marketing investment. And with computers and tools doing most of the work for you, finding those qualified customers is just a click away.
Learn how to promote your business effectively online and develop a targeted online marketing strategy that engages potential customers throughout the digital landscape. In this course, Brad Batesole explains today's digital marketing techniques in simple terms, demonstrating how to build a successful online marketing campaign for all digital channels: search, video, social, email, and display.
Covering Your Bases, Promotion-Wise. Picking a specific channel when engaging your customers may leave many of them excluded, thus lessening your chances of converting them to leads. This is why ReferralCandy allows you to utilize varying promotional strategies such as  sending email blasts, redirecting to landing pages, and giving invitations upon checkout. Another option available to companies is the creation of an embed signup in their store, with the platform offering optimized templates that can boost sales.
The only question is, which internet marketing company provides the best deal with the highest payout? How to make money online with affiliate marketing? Before you join any of this programs, you have to understand that the key to success is not to target the one with the highest commission rates per sale, your focus should be to build up your traffic.
Extra Resources. PeerFly eliminates the burden faced by publishers and advertisers to memorize a plethora of jargon, acronyms, and the like. To support the network’s free provision of learning implements, various tips and tricks concerning this type of marketing were included on the list. Using this information, professionals can learn as they work.
Hi, I really love how detailed your article was, great job. I was reading over a few of your comments, and I noticed someone mentioned the6figurementors. I just wanted to drop a comment and let you know that, even though they make it sound like a huge opportunity, in reality after I researched there website for a few hours. I noticed that their whole logic is to get people to buy a membership, and then upgrade a membership to there best possible one which is very costly for most people. It pretty much seemed like it was all a sham just to earn the right to promote there 6 figure mentors program. The membership site was created and if you upgrade to there best membership they offer. You just gain the promoting right to earn commission by promoting the 6 figure mentors program. Which to me is way to costly to invest into. I might just be starting out with affiliate marketing with my blog. But I feel as if the 6 figure mentors website is really a big money gimmick to make the owners rich. Yeah you can promote high ticket products they offer. But at what cost? Really by the time you get to the point where you can promote their products. You are out thousands, maybe even more. I wouldn’t not recommend that program to anyone myself. I’m not saying there a scam. But they do sell it just like all the other big companies do. They make it sound like you will be rich over night. To me that’s exactly why I have chosen to avoid them. I can find plenty of high ticket affiliate products online for free. Why would I want to spend thousands just to promote there products. When I can search google and find helpful blogs just like this one. I just wanted to put that out there for you, and your readers. I hope that was ok. If not i apologize in advance. I know I am probably going at this affiliate thing wrong right now. But I was raised that you learn from your mistakes. I am trying my best to learn it. But I would truly like to say thank you. Because I am able to learn affiliate marketing more, because of blogs like this one. Awesome job and keep up the good work. If you don’t mind swinging by my website and letting me know If I am doing anything wrong thus far, with how I am promoting things please let me know. I would really like to fix my wrong doing early. Before I get to deep into it. I have like 6 or 7 posts so far on my blog. But would love to hear your expertise on if I am doing anything wrong. I have been training courses step-by-step and I have learned a lot I have got ranked in google and all that. But I haven’t had any luck so far with viewers commenting but maybe a few. So I just feel like I am doing something wrong here. If you get a chance please leave a comment and give me your opinion. Thank you and god bless 🙂
If you have specialized knowledge in a certain topic, you can put together an online course to teach others. For example, if you have experience in real estate investing, you can create an online course “Real Estate Investing 101”. The benefit of an online course is that once you create the course material, you can sell it to as many people as you want.
It is important to note, however, that StudioPress is now a subsidiary of WPEngine which is the company that actually does the web hosting on which StudioPress’s Genesis framework runs. The affiliate program only works with choosing the StudioPress framework and themes, not the actual hosting on WPEngine. WPEngine has a separate affiliate program for its hosting services, which yes, is a bit confusing.

Most entrepreneurs know that to be successful, a strong presence on the Web is essential. But internet marketing requires more than just establishing an attractive Web site, setting up a Facebook page and hoping for the best. So how do you ensure your site will generate traffic, and more importantly, convert visitors into customers? The secret is in these four internet marketing pillars:
If you try to sell a product that is in low demand then chances are that you are not going to get many sales no matter how hard you try. So it is a good idea to spend a bit of time researching and finding out if a product that you are thinking of promoting is a product that your audience needs. If your site gets decent traffic then you can conduct an online survey and easily get input from your visitors.
PopAds is one of the most searched Pop-Under ad networks. It gives out one of the most lucrative Recurring Affiliate Programs wherein you will get an opportunity to refer publishers and advertisers to its full-fledged advertising network. Their service is super-fast, efficient and highly secure. The minimum payment for PopAds is $5 payment is done via Paypal, with a payment frequency is customised (request) or automatic. 

What it did teach me was the importance of audience size and what sort of conversion rates I could expect. Although there is a big case to be made about the quality of visitor you attract and the type of marketing you use to promote products, as far as I was concerned it was all about the numbers. If 500 people brought me $50 in sales, then 5,000 people should bring in $500 in sales.
GM and Frito-Lay and their agencies have recently figured out a great way of getting consumers more engaged with their brands, leveraging the new found power of the consumer. It's a great lesson in integrated marketing communications and engagement for all marketers.Both brands are running contests for consumers to create homemade commercials (also referred to as consumer generated content) for
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