When it comes to online marketing basics, you can essentially break things down into four categories: search engines, content creation/distribution, social media and paid advertising. While your start-up’s clientele, products and services will dictate exactly how you should proceed, a solid online marketing strategy uses all of these efforts to a certain degree. Depending on the nature of your start-up, some strategies may be more lucrative than others.
So to get ahead of the competition, make your website both responsive and adaptive. With responsive web design (RWD) provide the optimal viewing experience for your users. While with adaptive web design (AWD) give the best viewing experience available on a particular device to the users. Unlike RWD, AWD creates multiple version of the layout for each of the screen-sizes (mobile, desktop, laptop etc.).
Join our premium affiliate network for digital goods and services for global distribution. Establish your brand with our powerful tools and support. Leverage a growing database of 22,000+ software products, advanced marketing tools and expertise and the industry’s highest commissions. And select best-selling titles that align with your content – all while enjoying flexible and complete payment for each sale booked. Advertisers are divided into several different industry verticals which are broken down into smaller, categories publishers can easily search for:
Using a platform such as Google Analytics is a must for collecting data such as what pages people visit, what products they bought after their first purchase, how much time they spend on certain pages, what pages they visit after, age, gender, geographical area of your customers and more. The trick in using Google Analytics is to take this data and use it across platforms to scale up results.
Direct Link Tracking. Many consumers often hesitate to click links on reviews once they recognize them as affiliate links. To resolve this, Post Affiliate Pro utilizes a direct link tracking feature that maintains the appearance of the affiliate’s page, thus discreetly masking your URL. This protects the credibility of affiliates while increasing the amount of conversions for your business.
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5. Embrace multimedia. Now more than ever is the time for meaningful imagery in your business's marketing tactics. YouTube receives more than one billion monthly visitors. The good news is, you don’t need to spend a fortune on cameras or lighting to spread your message through a visual medium. But you do need a strategy. Create a video campaign for your business. Be sure to use a keyword-rich headline, a strong editorial message, and a call to action.
Merge Marketing With Accounting. Apart from giving you real-time reports on your marketing campaign’s effectivity and profitability, AffiliateWP also helps with accounting responsibilities. It provides detailed payout logs and even lets you export all your data to CSV file for forecasting, bookkeeping, and accounting purposes. Meaning, you can save time and energy on back-office duties because you won’t have to manually input your data in a different software.  
The big takeaway with learning Internet marketing today is being able to discern signal from noise — getting the right information from the right people and taking action on it. I’m going to cover the areas that I think are most important in Internet marketing below as well as link to one blog that you should be reading if you want to learn more about it. I’m only linking to one blog for each category so you can focus on that blog and not get overwhelmed.
How established is your site/blog/social media following?  Do you already have an audience of 1 million or are you just getting started?  Early on in your affiliate marketing journey you will probably want to have multiple options to make sure you can cover a broad field. You might want to become an Amazon Associate as well as joining one of the networks so you will have a product link to drop into any posts you do.  An easy place to start is to promote the services you are using if you are enjoying their product - web hosting or email management systems like Aweber.
And, you can also give people reasons to go ahead and start interacting with your business so that they are more likely to return as a paying customer. For instance, you can create a business blog full of helpful tips your typical clients or customers might love to read. Or, you can offer them free information, free content, or a chance to learn more about you with a simple email form.

Competition is using it: Did you know that 77.6% of small business owners use social media in their marketing strategy? From solo entrepreneurs and freelancers to companies, everyone is using digital marketing to establish a brand presence today. This is probably because digital marketing basics are fairly easy to grasp. If you don’t adapt to the changing times, you stand to lose potential customers.


All written content on this site is for information purposes only. Opinions expressed herein are solely those of AWM, unless otherwise specifically cited. Material presented is believed to be from reliable sources and no representations are made by our firm as to another parties’ informational accuracy or completeness. All information or ideas provided should be discussed in detail with an advisor, accountant or legal counsel prior to implementation.
There are two characteristics that describe the variety of affiliate marketing programs out there: the types of offers and commissions. In today’s affiliate marketing the most popular types are game offers, casino offers, app offers, dating offers and nutra offers. The most in-demand commission types are CPA and CPI, but pay-per-click is also available through affiliate programs. Affiliate marketing programs, most of which are free to join, can also either be very general (for example Amazon Associates) or focused on highly specific areas such as Fitness, Beauty, Retail, Crypto and Travel.
Multi-Tier Commissions. When it comes to affiliate marketing, assuring your partners a fair compensation is a significant factor in making your campaign work. However, this doesn’t mean that you should just stop there. You may also choose to incentivize affiliates for the sales of the sub-affiliates they introduced to the program. This, in turn, expands your reach even further and makes your promotional efforts even more worthwhile.
Search engines are a powerful channel for connecting with new audiences. Companies like Google and Bing look to connect their customers with the best user experience possible. Step one of a strong SEO strategy is to make sure that your website content and products are the best that they can be. Step 2 is to communicate that user experience information to search engines so that you rank in the right place. SEO is competitive and has a reputation of being a black art. Here’s how to get started the right way.

Because 2Checkout exclusively sells software and digital products, it is best suited for established influencers whose target audience is interested in buying products in this niche. But while you won’t find any physical products for sale, 2Checkout is probably the market leader in selling software of every type, including very specific use case items (like software that can convert Microsoft Word documents to PDF, for instance).
Please note that This Online World has financial relationships with the Amazon Affiliate program and other merchants/companies. Affiliate links may be used for the purpose of earning commission. While all attempts are made to present correct information, it may not be appropriate for your specific circumstances and information may become outdated. Copyright © 2018. All Rights Reserved – View Privacy Policy.
20. AffiBank AffiBank is a private affiliate network where you can promote a wide range of products, form health related to crypto. It pays 75% commissions on every sale you make, via Paypal, twice a month. They add new products on a costant basis and include the “AffiBank School”, where affiliates access many tutorials to learn affiliate marketing. Furthermore, the AffiBank team helps affiliates succeed in their promotional efforts. Joining is free and includes a $10 bonus in your affiliate account.

There is a specific tax definition of passive income, known as “passive activity” to the Internal Revenue Service. Passive income is any income you make without actively working or are materially involved. The IRS defines it as any rental activity or any business in which the taxpayer does not “materially participate.” Nonpassive activities, or active activities, are businesses in which the taxpayer works on a regular, continuous, and substantial basis.
Great post Perrin! I think one of the biggest problems that rarely gets talked about are the nexus laws that restrict certain states from being accepted into an affiliate program. Currently, those states are Arkansas, Colorado, Connecticut, Georgia, Illinois, Kansas, Maine, Michigan, Missouri, Nevada, New Jersey, New York, North Carolina, Ohio, Tennessee, Pennsylvania, Rhode Island, Vermont, Washington, West Virginia.
1. The great thing about affiliate marketing is that you don’t need a website to do it well. Having a site of your own is completely optional when it comes to affiliate marketing. You don’t need a sales letter, squeeze page or site to make a great start. After positive cash flow is achieved you can hire these things done if you want to begin building a list and take your efforts to another level, but that is only one option.
Never place banner ads for similar products on your sidebar: Banner ads work as a recommended product.  With multiple similar products, you are confusing your readers in their decision of which product to buy. It is a good idea to place products that are related to a certain niche within that particular niche. For example, in a blog post about WordPress tips you can place a banner ad for: Themes, Plugins, Hosting, Services, etc.
There are two characteristics that describe the variety of affiliate marketing programs out there: the types of offers and commissions. In today’s affiliate marketing the most popular types are game offers, casino offers, app offers, dating offers and nutra offers. The most in-demand commission types are CPA and CPI, but pay-per-click is also available through affiliate programs. Affiliate marketing programs, most of which are free to join, can also either be very general (for example Amazon Associates) or focused on highly specific areas such as Fitness, Beauty, Retail, Crypto and Travel.
Investing in real estate: Investing in real estate offers more passive income cash potential - but more risk - than investing in stocks or bonds. You'll need substantial amounts of cash to invest in buying a home -- it usually takes 20% down to land a good home mortgage loan. But history shows that home prices usually rise over time, so buying home a for $200,000 and selling it for $250,000 over a five-year time period, for example, is a reasonable expectation when investing in real estate.

Obviously, these are much higher than you’re going to get with most other investments. What’s more is that you can choose a plan that matches your investment strategy, whether your goal is Supplemental Income, Balanced Investing, or Long-term Growth. You can also look at different real estate projects and choose for yourself which ones to invest in.
For those new to this powerful online merchandising concept, affiliate programs work as intermediaries between the affiliate marketers who will sell products and services and the merchant who provides those products and services as well as the affiliates programs.  Merchants work with affiliates to help get their products or services to their consumers.

Hello, I just read your post. I am a public school teacher and I am trying to create additional income. I enjoyed your article because it provided some good information. I can’t help but think that you should get someone to help you edit your material for grammar mistakes. Please don’t take offense to this, I just think it would help your writing be more professional and polished.

PeerFly is an internationally recognized affiliate platform that dedicatedly serves advertisers and affiliates alike. Aiming to increase business sales and improve affiliates’ income, PeerFly pays its network of professionals only when a lead, sale, or other measurable transaction occurs. This unique cost-per-action pricing system has set PeerFly apart from other providers. This effort didn’t go to waste, as the network received multiple service awards given by different groups over the years. As of late, a total of over 8 million leads and sales were generated by the platform, and it has over 75,000 active publishers in at least 165 countries.
MaxBounty works exclusively with digital products, usually about giving one’s email or signing up for a newsletter. MaxBounty has CPA, Pay-per-call, and CPL campaigns that you can choose from. MaxBounty is involved in a large number of verticals, including market research, real estate, social games, finance, dating, and diet, but is primarily designed for marketers seeking to acquire new leads.
Email marketing is the practice of nurturing leads and driving sales through email communications with your customers. Like social media, the goal is to remind users that you’re here and your product is waiting. Unlike social media, however, you can be a lot more aggressive with your sales techniques, as people expect that email marketing will contain offers, product announcements and calls to action.

Colmex Pro is the leading European Regulated CFD Broker. Offering Tier 2 CFD’s, as well as Live Equities, Indices, Commodities, Futures, and Forex, Colmex Pro offers nearly every investment vehicle available on the US Stock Market to international day traders. Coupled with their partner’s educational packages and trade room access Colmex Pro offers investors the best opportunity to grow and learn how to day trade successfully. CPA up to $1000
If you are not camera-shy then this is the chance to provide your customers the most helpful videos ever. You can do some video tutorials, product demonstration etc.  Using videos can give you more exposure and provide your customers with the information they need. You can be as creative with the videos that you make; you can even use animation to demonstrate how the product works. In case you don’t know anything about making videos, hire one that is an expert in this field, they can help you a lot but if you already have the talent in doing so then all you need is an interesting content to go with. You can then share these videos through emails or social media to further promote/spread your products.
Ama, you mentioned the “refund rate” in your article but I believe that need a bit more explanation. Let’s take a down-to-earth example. We recently launched an affiliate campaign for our online coffee shop and got an affiliate who sent us a customer. The customer makes a $100 purchase. The affilite gets his $5. Soon a refund is requested (the client wanted a decaf coffee, for example). How do we deal with the $5 that we sent to the affiliate. What I expect is that we need to state the refund period (say, 7 days) and the affiliate money are released only after those 7 days. Is that correct?

Brad shows how to evaluate your website and identify conversion goals, measure and interpret website analytics, get the most out of SEO, and set up your first text and display ads. See how to connect with communities on the leading social networks, learn best practices for developing and distributing video marketing content, and find out what makes an email marketing campaign successful. This course also covers content marketing, mobile marketing, and influencer marketing, as well as recommendations for expanding your digital marketing skillset. Upon completing this foundational digital marketing course, you'll be equipped with skills and strategies that can help you navigate today's online landscape and develop a smart plan of action.


Before starting any paid advertising strategy, it’s important to understand costs can add up quickly when you are presenting your ads to hundreds of thousands (and possibly millions) of people. This is where the budgeting feature comes into effect. All paid advertising channels allow you to set hourly, daily, weekly, or monthly budgets. In essence, once you reach a certain threshold, your ad is discontinued until the next designated period starts. Use these to your advantage until you get a good idea of your ROI.
I’d stick with Amazon if I were you. All of my Amazon sites only have Amazon affiliate links. If you use Google Adsense display ads on your site, you’re literally taking people away from your site for the sake of just a few cents with these type of ads. If you direct them just to Amazon, then you have a greater chance of earning more money from that click.

We reserve the right to cancel any orders placed for websites in illegal or offensive industries. Any illegal content, products, services or items hateful, objectionable or defamatory content aimed at any people group, race, gender, sexual orientation or otherwise attacks on any person, business, organisation, product or service; cruelty towards animals; or otherwise content found to be objectionable will be cancelled and refunded.


The easiest thing to do is to sign up for an affiliate marketing network like Commission Junction. They provide a marketplace where your affiliate program will be advertised to other affiliate marketers. They also provide the tracking software for your affiliates so you don’t have to build your own tracking system. In some ways this is better because it takes care of the trust issues. Affiliates are always suspicious of whether or not they’re getting credited for the sales they generate. By having an intermediary take care of transaction tracking and payments, the fear of being cheated is alleviated. 
Affiliate marketing is a well-known and relatively easy concept – a marketing practice in which a business rewards one or more affiliates for each customer brought about by the affiliate’s own marketing efforts. While the theory of affiliate marketing is simple, it’s not an easy task to market affiliate products successfully. Most affiliate marketers typically only earn a few dollars of supplemental income a month, while the more experienced marketers earn well over six figures a month.
Never place banner ads for similar products on your sidebar: Banner ads work as a recommended product.  With multiple similar products, you are confusing your readers in their decision of which product to buy. It is a good idea to place products that are related to a certain niche within that particular niche. For example, in a blog post about WordPress tips you can place a banner ad for: Themes, Plugins, Hosting, Services, etc.
StudioPress is a WordPress hosting service and framework that is designed to make setting up and running a WordPress site much simpler and easier. StudioPress comes with its own unique themes and SEO tools, collectively known as the “Genesis framework.”. Their affiliate program is solely for referrals to pay for a StudioPress framework account or buying a StudioPress theme. Previously, the affiliate program also included web hosting, but this is now managed separately by StudioPress’s owner, WPEngine.
I would personally agree with linkshare.com as a great affiliate marketing platform to join as a publisher. Here’s why. Back in 2005 when I knew nothing about affiliate marketing and was using blogger.com as a free blogging platform without any experience whatsoever and joining Walmart.com as my first official affiliate program, I was able to insert Walmart affiliate in its in my blogger blog and earn a $72 commission. I was onto affiliate marketing for life from there.
Instant Setup. In the world of business, no one can afford wasting time on installing a software. With Voluum’s instant setup, you can get easy access to zero data limits, real-time granular stat results, and state-of-the-art redirection technologies. Should you experience difficulties with the setup or problems with operating the system, they offer email and live support for their users.
There are two characteristics that describe the variety of affiliate marketing programs out there: the types of offers and commissions. In today’s affiliate marketing the most popular types are game offers, casino offers, app offers, dating offers and nutra offers. The most in-demand commission types are CPA and CPI, but pay-per-click is also available through affiliate programs. Affiliate marketing programs, most of which are free to join, can also either be very general (for example Amazon Associates) or focused on highly specific areas such as Fitness, Beauty, Retail, Crypto and Travel. 

Hi, Jamie! Very good list. I needed something like this for 2018 so that I know what to target in the future blogs I create. As for now, I’m comfortable using SiteGround affiliate network and it’s pretty good actually. Their hosting service is pretty much the best considered its price. I’ve tried others but SiteGround stands out. I’ll also try new affiliate networks, something from the list you have just provided. I think Amazon is too saturated at the moment, and I need a better network. 2018 will be interesting indeed.

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