Continuously analyze your Web traffic and other e-metrics to learn and improve. Find out how people are getting to your site and what they're doing once they get there. Any good Web site statistics software package will tell you how many people are going to your site, what pages they're viewing, what search engines they're coming from and more. If you're using a Web development firm, make sure that they  review this with you on no less than a quarterly basis. Find out what's working and what's not. Redesign your site to make it more effective for your users and for reaching your desired objectives (e.g., get leads, sales, etc.). Integrate your on-line and off-line information to provide a more complete picture of customers and prospects.   
Several years ago, I attended a concert by singer-songwriter Julie Gold. She’s best known for her song “From a Distance,” which was recorded by Bette Midler in 1990, hit the top of the charts, and won a Grammy Award. When Gold performed that piece, she described it as “the song that gave me my freedom,” because the royalties from Midler’s recording had enabled her to give up her day job for good and become a full-time musician. This story shows that it’s possible for an artist who gets one really big break – such as a hit song, a successful movie, or a bestselling book – to live off the proceeds of that one success for life.
Find out what your competitors are doing on the Web. Spend a few days checking out how your competitors are using the Web. Analyze each site. How does the site help tell the world about that company's products or services; is it easy to use; is it enjoyable to use; does it add value to the company's customer service; is it integrated with the company's other marketing efforts.
I  get so many followers with this pop-up that I wrote about here.  Bloggers who want the same results sign up using my affiliate link and I get $20 per sign up AND I also get paid if someone clicks on the pop-up and makes a purchase even if they never read my article.  I explain more in detail here but it is by far the EASIEST affiliate program to make money.
Generally, successful subscription sites offer lots of in-depth content, such as useful articles, web-based seminars, live Q&A sessions, audio downloads, and member forums. For instance, a membership site might take an existing e-book, break it up into 12 chapters, create an audio recording to go with each chapter, add live interview footage from the author’s research, and turn it each chapter into a single session of a year-long course.
SEO – Another popular method of promoting affiliate products but also the most difficult is Search Engine Optimization. SEO is the process of improving the visibility of a website or a web page in search engines via the “natural” or un-paid (“organic” or “algorithmic”) search results. SEO doesn’t bring results instantly but it can be extremely rewarding in the long run.
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