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I am amazed at how often we marketers debate over whether marketing is art or science. I was recently at a marketing association fund raising event where a speaker proclaimed that marketers are true artists, as if being artists validates our work. I thought, hmmm...Maybe that's part of the reason why CEOs and other departments think of marketers as lacking process and accountability, because we
Your social media strategy is more than just a Facebook profile or Twitter feed. When executed correctly, social media is a powerful customer engagement engine and web traffic driver. It’s easy to get sucked into the hype and create profiles on every single social site. This is the wrong approach. What you should do instead is to focus on a few key channels where your brand is most likely to reach key customers and prospects. This chapter will teach you how to make that judgment call.
The idea behind cashback is simple: you get rewarded for purchasing or using products you plan to buy anyway. Cashback sites pay you when you click through them, go to retailers, and spend. For example, check out eBates.com - There are over 2,000 stores to choose from including Walmart, Target, Sears, Calvin Klien, and others. You also get a $10 gift card after your first $25 purchase. Sign up is free. (If you encounter a cashback site where it’s not, avoid it.
Creating a membership site is a powerful way to generate online income and scale a service-based business. By having members pay a monthly (or other periodic) fee to get access to a password-protected area where exclusive content is made available, you can transform a site into a RECURRING income-generating business and bring a regular flow of income from the same customer base.
If you have specialized knowledge in a certain topic, you can put together an online course to teach others. For example, if you have experience in real estate investing, you can create an online course “Real Estate Investing 101”. The benefit of an online course is that once you create the course material, you can sell it to as many people as you want.
Pay-Per-Click is also considered as widespread and common affiliate agreement. Under this agreement, the affiliate marketers will get fixed rates depending on the number of clients who click on the links placed on the affiliate website that leads to the merchant website. Here a purchase is not necessary to earn commissions, all that has to be done is that the client clicks the link and stays at least thirty seconds on the merchant website. Regardless of what the visitor does on the merchant site, this will not affect the commission.
An online advertising and internet marketing company that specializes in affiliate, media and tracking services. Formerly known as Commission Junction. High-performance publishers (affiliates) around the world choose the CJ Network to promote top brand advertisers and maximize advertising revenue. Whether you are looking to make money online by monetizing your website or want to grow your existing affiliate business, our robust technology platform and proven expertise drive results. Listen to some of our publishers talk about why they choose CJ and become an affiliate today!
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Makes a lot of sense, right? Internet marketing has only been around for a little over 15 years while design and engineering have been around for far longer. Given the relative infancy of Internet marketing, there still isn’t a solid training/education available. That’s not to say that there isn’t a lot of information out there — you just need to be able to find the right resources by filtering through a lot of noise on the net.
Blogs about consumables have the advantage of obvious choice for affiliate products to sell. If you just reviewed a certain pair of shoes, then you can stick an affiliate link to sell the shoes. Blogs that are not specifically about products don’t always have as congruent a choice when it comes to affiliate products to promote, but I would argue there is always something to sell if you think laterally.