Are you a merchant looking how to get a new product on the market? Here at LeadDyno, we work closely with merchants who aspire to start an affiliate marketing program of their own. Why confuse yourself with all the challenges of introducing a new product on the market? Instead, allow us to guide you on how to get started and the follow-through processes of a successful affiliate program.
Because 2Checkout exclusively sells software and digital products, it is best suited for established influencers whose target audience is interested in buying products in this niche. But while you won’t find any physical products for sale, 2Checkout is probably the market leader in selling software of every type, including very specific use case items (like software that can convert Microsoft Word documents to PDF, for instance).
Expedia itself negotiates directly with the suppliers to secure access to inventory, including packages and rates. The brand claims that it features leading conversion rates, meanwhile each qualifying transaction made through a link gives you a share of the revenue (varies, up to 12%). Tools, data feeds, and storefronts are also all available for partners.
There are lots of Amazon affiliates in this space, mostly because it’s a strong hobby (i.e. passion) niche with tons of products. Which is good, since tons of these big stores are very general in nature, making it possible for big outdoors sites to possibly even pick one or two stores to recommend (this, in turn, might have other advantages, too, like negotiating better rates with those brands).

Are you a merchant looking how to get a new product on the market? Here at LeadDyno, we work closely with merchants who aspire to start an affiliate marketing program of their own. Why confuse yourself with all the challenges of introducing a new product on the market? Instead, allow us to guide you on how to get started and the follow-through processes of a successful affiliate program.
Bonus Tip: Link out to the website directly, instead of to your review post. One of the biggest mistakes most affiliate marketers make is that they try to link to their review post or internal post. This is wrong because a product landing page is always optimized for higher conversion, and will obviously be better optimized than your own review post. In the past year I have started linking directly out to the product landing page instead of to my review post, and this has resulted in my conversions skyrocketing.
Like I mentioned earlier, coming in late in the game can be an advantage if you listen, learn and provide solutions for what seems to be missing. Even coming into a market with a minimal viable product, you’ll have the advantage of being able to get deep into the customer experience to shape your product or service to what it should be, again, all based on what you’re able to measure and learn.
So it’s awesome to hear you’re out there promoting other programs. When it comes to those in-house programs, I absolutely agree. One reason I think they’re incredibly lucrative is just the flexibility that you have with them. You’ll usually be dealing with decision makers that can make special changes to their funnel to meet your website needs even better. I’ve known affiliates that have even helped these in-house programs with their CRO to get better conversions. Definitely not the kind of access you’re going to get with the Amazon Associates program
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