It is a very good idea to use different product promotion strategies so you can figure out what is working and what is not. Try to do split testing and measure the performance of each campaign then take actions accordingly. Changing a few things here and there can increase your profit dramatically. Make sure to place the banner ads on different areas of your site’s pages. Some positions will make the ads more noticeable than others.
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Rather than put in a half-hearted effort I wanted to be genuine and recommend something I knew was good, which I had used myself, from someone I respected and wasn’t too expensive (I didn’t think my readers had a lot of money at the time). I wrote my blog post, talked about how good the product was, used a little bit of scarcity because I thought the product offer was due to finish at the end of the month (turns out it wasn’t), published the article and then went to bed.
Once you have understand the basics of internet marketing, you also need to make sure you understand how to measure your results. That is where analytics comes into play. You can get analytics from a variety of free software tools and website plugins to tell you everything from how many people are visiting your site everyday, what people are reading on your website, and what efforts are driving new visitors to your website. These analytics are crucial to understanding what works and what doesn’t in any of your internet marketing campaigns, so you can focus your efforts on the things that are bringing you success. The best analytics program to use is Google Analytics. It’s free and easy to set up on your site, as you can see in the video below.
You can also sell ad space on your site directly, wherein sponsors pay a certain amount of money per month up front to display their ads on your website. You can seek out advertisers directly by contacting companies that sell products and services related to your site’s content. Or, you can use a site like BuySellAds to let companies know you have space to sell. However, unless your site gets a lot of traffic – say, at least 10,000 unique visitors per day – you’re not likely to find many sponsors interested in advertising with you.
Similiar to Adsense, Media.net powers the Yahoo! Bing Network Contextual Ads and is probably the second largest contextual advertising company in the world. I've been running some Media.net ads for a few months and the income was very similiar to adsense. Bear in mind that their approval process is a bit more extensive than Google AdSense. -One has to get a certain number of page views monthly to get an account with them.
Crafting informative content for the benefit of your readers is only part of the internet marketing puzzle. Now you must actively promote your blogs and other content through social media. Start by creating a presence on Facebook, Twitter, LinkedIn, Google+ and any other networking sites your targeted market find valuable. Then, share links to your blogs, videos, and other content. Don’t forget to spend time developing your following on each of these sites to increase your readership.
Local audiences are looking at your website to provide them with information such as store hours, contact information, directions and more. Make this information easily accessible through design and content planning in order to drive the best results. According to a study on mobile users and local search, more than 60 percent of mobile adults prefer to use mobile devices for local search.
Sites like Carvertise and Free Car Media pair drivers willing to rent out their cars as ad space with companies seeking this type of advertising. To become a driver, you need to have a vehicle in good shape, a valid driver’s license and insurance, and a clean driving record – since it wouldn’t exactly be good publicity for the company if you got into an accident while sporting its logo. Companies also look for drivers who live in high-traffic areas and drive a certain number of miles per day, to ensure that their ad will be seen by as many people as possible.
Alternatively, sites like CreateSpace can help you turn your work into a printed book, e-book, CD, or DVD and sell it online through your own e-store or through Amazon. However, this site also takes the lion’s share of the profits. For example, the site reports that if you have a black-and-white printed book, 184 pages long, and you set the sale price at $8.99, you get to keep only $2.34 for every copy you sell. If you set your sale price too low, you might not make any money on your sales at all – and if you set it too high, you might not actually sell any copies.
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