The term affiliate marketing has taken a bad rap over the years, primarily because people are abusing just how easy this is to do. Internet marketers are finding products they don’t even use because they come with a sweet commission, and are spamming everyone until they either buy, or unsubscribe. This is also known as the dark side of affiliate marketing.
JVZoo works exclusively with digital products, primarily e-commerce, online courses, and internet marketing offers. Because there are no limits placed on the number of links, buy buttons, or calls to action on a website, JVZoo can sometimes be somewhat low quality both in terms of offers as well as products. Nonetheless, it has proven itself to be a fierce competitor to companies like ClickBank.
Find out what your competitors are doing on the Web. Spend a few days checking out how your competitors are using the Web. Analyze each site. How does the site help tell the world about that company's products or services; is it easy to use; is it enjoyable to use; does it add value to the company's customer service; is it integrated with the company's other marketing efforts.
We will NOT be held responsible for any search engine penalties your website may receive if you don’t follow search engine’s guidelines, including (but not limited) to spammy comments, heavy and spammy linking from guest posts, spammy guest blogging, publishing poor quality content with a sole intent to gain backlinks, buying or exchanging backlinks, etc.
Use your base to build your audience, and when you’re starting out, take advantage of the fact that you don’t have a big following to give more personalized help to your first fans. “The people who are starting out — that’s their advantage,” says Flynn. “They have the opportunity to speak directly with those people few coming their way to find out what their problems are and give them the special treatment that bigger brands might not be able to do.”
Content is the foundation of any marketing strategy, a tenant that holds true with inbound marketing as well. Inbound marketing tactics utilize blogs, landing pages, articles, white papers, ebooks, web pages, and more. Blogging is especially effective in driving traffic because of the nature of SEO. Blog articles and web pages are indexed by search engines so that readers can easily find the content they are searching for. The more content you publish, the greater your chances are of being discovered by your target audience. New content shows search engines that your site is active and reflects well on reliability.
StudioPress is a WordPress hosting service and framework that is designed to make setting up and running a WordPress site much simpler and easier. StudioPress comes with its own unique themes and SEO tools, collectively known as the “Genesis framework.”. Their affiliate program is solely for referrals to pay for a StudioPress framework account or buying a StudioPress theme. Previously, the affiliate program also included web hosting, but this is now managed separately by StudioPress’s owner, WPEngine.
Additionally, TemplateMonster provides its partners with ready-made banners, plugins, widgets, showcases, and a number of other tools that affiliates can use for free. The progressive commission plan, life-long 5% cut for recurring affiliates, all-year-round active cookies, and a number of other advantages are delivered to the partners no matter when they join the program.

Not surprisingly, the Internet marketing industry is one of the most mature when it comes to Internet marketing tactics and as a result, the customers are over exposed to all the techniques we love so much, such as – namesqueeze pages, email marketing, sales copy, testimonials, etc. That’s not to say there is no money to be made, but you really need to be on top of your game. Other industries will be more forgiving.


Creating passive income, a steady cash flow that doesn’t depend on you working is amazing! It can be done, and that course was created by people that generated passive income and financial freedom. We will teach you how to do it in this step by step guide. The big idea is working / building / investing in an asset once and earn money for a lifetime. Many of the ways of creating passive income is by earning money online, however, we will show you how it can be done also off line or by creating cash flow investing in stocks and real estate. Financial independence is the state of having sufficient personal wealth to live, without having to work actively for basic necessities. Since there are two sides to the assets and expenses equation, there are two main directions one can focus their energy in order to get to financial independence: accumulating assets or reducing their expenses: Expense reduction and Income accumulation. In our earn passive income cash flow we will divide the different passive sources of income into 3 main categories: # Money makes more money - Passive income investing (Generate Passive income using dividend, REIT and interest), Rental income and incoming cash flow from property or any piece of real estate, real estate investing strategies here, Dividend and interest income in the form of cash flow or capital gains from owning securities and commodities, such as stocks, currencies, gold, silver, ETFs, and bonds, is usually referred to as portfolio income, # The entrepreneurial way: build your own destiny – Work once and get paid for good, generating passive cash flow by building your own money earning system. • Earn money by building an online blog • Make YouTube videos • Put your photography to work on the web and earn lifetime cash flow • Create cash flow by selling products of other people – affiliate marketing • Write an ebook • Build an online business # 3. Allowances - Not our focus in that course, but still may be an important part of your passive income: • Alimony, Child Support or Child Trust Fund • Life annuity • Pensions Download now and create your own financial freedom!
Affiliate networks offer you access to multiple (and by multiple, we mean hundreds if not thousands) of individual affiliate programs. They basically work by simplifying the signup process - instead of applying to become an affiliate for a each product you want to promote, you simply apply to join the network and instantly have access to hundreds of different affiliate offers. 

Advertiser Disclosure: The credit card offers that appear on this site are from credit card companies from which MoneyCrashers.com receives compensation. This compensation may impact how and where products appear on this site, including, for example, the order in which they appear on category pages. MoneyCrashers.com does not include all credit card companies or all available credit card offers, although best efforts are made to include a comprehensive list of offers regardless of compensation. Advertiser partners include American Express, U.S. Bank, and Barclaycard, among others.
In the words of Robert Ramirez, SEO analyst and former legal Internet marketing specialist, “Your best shot at early success is to capture the traffic in your city.” This means structuring your pages and content in such a way to include specific keywords. To figure out the right keywords, ask yourself what you would search for if you required your own start-up's product or service.
What is important is that you understand that affiliate income grows because you show your readers how much they need something if they want to achieve a certain goal, and you do it over and over again. In some industries there are must have products if you want to master certain things and you can mention these products over and over again as you write new blog posts.
Credit Card Processing. Suppose you work for a company that sells credit card processing services to retail merchants. When a merchant signs on with you, you earn an up-front payment and continuing residual payments based on how many sales that merchant makes with your service. The higher the merchant’s sales volume, the bigger your residual payment – and the more merchants you sell your service to, the more of these payments you can collect.

Once you have your own strategy, you should let other departments in the company know so that they can coordinate their actions with yours. If you want to create a successful marketing mix, you need to stop seeing each approach as an isolated case. If you consider channels as independent disciplines, without thinking about the marketing mix, then you could face some problems. For example, you could end up circulating duplicate content or, even worse, distributing content on different channels that contradicts each other.
Unlike many affiliate programs that go through 3rd party companies, our system will credit the sale to you regardless whether the customer bought directly from us, or through any of our partners or resellers. All licenses end up in our own central database, which also tracks affiliate sales. We do not inconvenience your audience by forcing them to buy through a particular reseller so you can earn your commission.
The Market Health Affiliate Program allows you to market and promote the world’s leading health and beauty offers online. We offer the highest paying affiliate program and best tracking software in our industry. If you have a web site and are interested in making money off the explosive sales in the health and beauty industry, then MarketHealth.com is perfect for you. Offers include products in the health, beauty, supplement, weight loss, and skin care industries.

Innovative User Interface. Post Affiliate Pro has a fully customizable, easy-to-manage platform that lets you make mass payments, quick reports, map overlays, and more. It also offers multilingual support for businesses with clients in different countries. These help in reinforcing all types of affiliate marketing campaigns. Additionally, if you feel like you need auxiliary tools to back your system, they also have a selection of plug-ins to choose from.
Perhaps one of the most prevalent tools used online. It is a powerful tool and the influence it has is getting bigger everyday. In order to promote your affiliate products, you need to be social media savvy. Writing posts or blogs about your products, sharing and liking them are all effective ways of promoting your services. You can even create accounts, pages or groups for it, anything is possible really. Keeping up with social media can help you campaign even better in the long run.
Writing enhancement software is built to guarantee written content is error-free, effective, and understandable. It is utilized by all types of writers—from students to content managers and professionals in various fields—for writing messages, documents, emails, and social media posts. The software reviews the copy for any lapses in spelling, grammar, punctuation, style mistakes, and word…
It's common blogosphere wisdom that to keep a blog alive, you need to keep to a rigorous publishing schedule. Well, if you've kept up with my blog, or even if you haven't and you notice the dates of previous posts, we're about to put that assumption to a test, as I make my re-entry into the blogosphere.But first, a little disclosure. For those cynics out there, you may see this (perhaps,
One of the great parts about the online world is that a website and its domain name is like real estate - It can go up in value over time. In fact, sometimes just the domain name without the developed business can be worth quite a lot to some people. Of course, like almost anything mentioned here, the necessary know-how is required. If you’re willing to put some time into it, then you can earn a nice online income. So far I sold 4 domain names with an average price tag of a couple of thousand dollars. Nice income, considering I bought each domain for around $10….If this income stream interests you, check out flippa.com - It’s one of the best marketplaces I know for selling websites or domain names.
On a much lighter note, literally, I’m convinced that anyone involved in sales and marketing can never have too many laser pointers. Because they are so small, they are prone to growing legs and never returning back to the owner. Then, come time for the next presentation meeting, you’re in a panic trying to find a laser pointer. Which is why one needs a decent supply of laser pointers in the office.
Covering Your Bases, Promotion-Wise. Picking a specific channel when engaging your customers may leave many of them excluded, thus lessening your chances of converting them to leads. This is why ReferralCandy allows you to utilize varying promotional strategies such as  sending email blasts, redirecting to landing pages, and giving invitations upon checkout. Another option available to companies is the creation of an embed signup in their store, with the platform offering optimized templates that can boost sales.

There is a specific tax definition of passive income, known as “passive activity” to the Internal Revenue Service. Passive income is any income you make without actively working or are materially involved. The IRS defines it as any rental activity or any business in which the taxpayer does not “materially participate.” Nonpassive activities, or active activities, are businesses in which the taxpayer works on a regular, continuous, and substantial basis.
FriendFinder is an adult-friendly network of dating websites that has a terrific affiliate marketing program, both in terms of customer service and commission rates. Because they rely heavily on affiliates to recruit new members, they treat their affiliates like true business partners. They have a solid reputation for payment and security, and have frequent special offers. Checking into your affiliate account at FriendFinder is always a fun experience, and often a profitable one.
In June, he put ads on his site with Google Adsense, and within the first hour, earned $1.08 with three clicks. He earned $5 the first day, $7 the second, and then eventually began pulling in $15-$30 a day. In October, he created an ebook exam study guide priced at $19.99. By month’s end, he earned $7,906.55 — more than he had ever previously earned in a month.
Creating passive income, a steady cash flow that doesn’t depend on you working is amazing! It can be done, and that course was created by people that generated passive income and financial freedom. We will teach you how to do it in this step by step guide. The big idea is working / building / investing in an asset once and earn money for a lifetime. Many of the ways of creating passive income is by earning money online, however, we will show you how it can be done also off line or by creating cash flow investing in stocks and real estate. Financial independence is the state of having sufficient personal wealth to live, without having to work actively for basic necessities. Since there are two sides to the assets and expenses equation, there are two main directions one can focus their energy in order to get to financial independence: accumulating assets or reducing their expenses: Expense reduction and Income accumulation. In our earn passive income cash flow we will divide the different passive sources of income into 3 main categories: # Money makes more money - Passive income investing (Generate Passive income using dividend, REIT and interest), Rental income and incoming cash flow from property or any piece of real estate, real estate investing strategies here, Dividend and interest income in the form of cash flow or capital gains from owning securities and commodities, such as stocks, currencies, gold, silver, ETFs, and bonds, is usually referred to as portfolio income, # The entrepreneurial way: build your own destiny – Work once and get paid for good, generating passive cash flow by building your own money earning system. • Earn money by building an online blog • Make YouTube videos • Put your photography to work on the web and earn lifetime cash flow • Create cash flow by selling products of other people – affiliate marketing • Write an ebook • Build an online business # 3. Allowances - Not our focus in that course, but still may be an important part of your passive income: • Alimony, Child Support or Child Trust Fund • Life annuity • Pensions Download now and create your own financial freedom!
And, you can also give people reasons to go ahead and start interacting with your business so that they are more likely to return as a paying customer. For instance, you can create a business blog full of helpful tips your typical clients or customers might love to read. Or, you can offer them free information, free content, or a chance to learn more about you with a simple email form.
This is an ideal strategy if you live in an area where real estate prices are too high to realistically invest in, or you don’t want the hassle and expense of traveling all over the country visiting potential properties. Plus, if you are new to single-family real estate investing, letting a place like Roofstock guide you through the process is a great way to get your feet wet.
The last principle of our online marketing basics: never lose sight of the return on investment (ROI)! There is a simple calculation if you want to run a successful business: the benefit of an advertising measure must always be higher than the costs incurred. Online marketers use a special indicator to work this out – this is the return on investment. The ROI is used to measure the return on a business activity by showing the profit in relation to the capital invested.
SkimLinks is probably best for bloggers who want to write content around the affiliate link rather than add affiliate links to existing products. SkimLinks offers a lot of tools to compare commission rates and offers in order to customize your content to optimize your income. Once nice aspect of SkimLinks is that it offers lots of products for non-US creators, including popular UK brands like John Lewis and Tesco.
Once you’ve selected your deal, you go to the store, buy the item, and scan your receipt. Alternatively, if you have a rewards account with a particular store, you can link it to your Ibotta account and have your purchase registered automatically. Within 48 hours, your rebate shows up in your Ibotta account, and you can then transfer it out to your PayPal account.
User-Friendly Interface, Advanced Tool. An easy-to-manage interface created with users in mind, ReferralCandy can be connected to custom APIs, advanced integrations, third-party apps, as well as other eCommerce platforms. Meaning, you won’t have to worry about replacing your existing system just to find one that is compatible with this software solution.
No type of sales job can be considered truly passive. In fact, sales is more active than most jobs, since your pay often depends on how much you sell, and it takes plenty of hustle to bring new customers on board. However, if you’re already working in sales, or considering it as a career, it could be useful to focus on products that can bring in residual income in addition to the usual commission. That way, you can continue earning money on work you’ve already done.
For example, suppose you own a house that you are renting out for $1,600 a month. Out of that $1,600, you have to pay $1,000 for the mortgage, $250 for property taxes, and $150 for maintenance and insurance. A final $160 – 10% of the rent – goes to a property manager to take care of the house and deal with problems when they crop up. All this cuts your monthly profit down to a mere $40 – hardly enough to pay all your own bills.
Informative Support Center. While this web-based platform requires no coding knowledge or technical expertise, the various options ClickMeter offers can be overwhelming. This is why this website has a knowledge base that contains informative articles and easy-to-follow how-to videos showing what you can do to get started as a user. These resources are organized per category and feature for easier navigation.
Great overall look at the current state of things. Was a little surprised to see a “possibly sleazy” mention for CJ, but NOT Clickbank… there are TONS of fairly sleazy products on Clickbank from my last look compared to CJ. Commissions are super high on CB (digital/info) products, of course, but the quality on offer there can be far lower than most items on CJ and others.
A relative newcomer that was only founded in 2014, ConvertKit has taken the world of email marketing by storm. According to the company, they now have nearly 20,000 active customers of their email services. Their affiliate program works by paying existing customers a lifetime 30 percent commission for referrals that subsequently become ConvertKit customers or who sign up for ConvertKit webinars and other digital products.
You can find dividend stocks using Google Finance Stock Screener which is free to use. Set the search criteria for the P/E Ratio, and Dividend yield (shown as a percentage) criteria. You can set minimum and maximum values; in the dividend yield box, set it between 2 and 100. This will search for stocks that pay dividends worth between 2-100% of the current stock price.
Hi Anthony, YES, there are affiliate programs for plumbing and heating. Faucet.com and HomeDepot both have affiliate programs that you can join and earn a commission. Now, obviously, if customers need very specific parts only, this may be an issue. But, I know marketers that make a nice income using sites like the ones I mentioned and others. I would front it with your own website and build a following. These are things discussed within the Wealthy Affiliate program, how to build a website and earn money in something you’re passionate about. Check out Wealthy Affiliate. It’s free to join… Read more »

Similiar to Adsense, Media.net powers the Yahoo! Bing Network Contextual Ads and is probably the second largest contextual advertising company in the world. I've been running some Media.net ads for a few months and the income was very similiar to adsense. Bear in mind that their approval process is a bit more extensive than Google AdSense. -One has to get a certain number of page views monthly to get an account with them.
I have been an avid fan of Shopify and think their ecommerce setup is a great way to build a business but unless you hire an assistant, it takes up a lot of time! Most of my projects have been actual projects so thinking about using digital projects to sell actually makes me think twice!! Digital is the way to go because you sell over and over again!! Brilliant thinking. What types of products would you recommend selling besides ecourses however that could bring in good product?
WOW! What an amazing and easy to understand source of information! I am so excited! I’ve wanted to join Ezine Directory for the last few months but can’t come up with the membership. Am more determined than ever, after listening to this info, to get involved with you, Charlie, to finally break through the wall I’ve been beating my head against for the last year. Thank you for your slow, easy to understand wisdom. I devour your emails and look forward to becoming a member soon.
Many people choose not to take this route because they get intimidated by complex applications and technology. The truth, however, is that you don’t need a fancy platform or special software to create a powerful online course. Your lessons can be sent out as emails, followed by action plans and/or video tutorials. This approach can be even more effective as most people check their email on daily basis. In fact, that’s the exact approach I took with some of my freedom eCourses.
The Shopify Affiliate Program allows users — who have applied to the program — to earn an average of $58 for each additional user that signs up for a paid plan with them. This is achieved through a unique referral link and $2000 for each ‘Plus’ referral. The program includes bloggers, publishers, educators, and other affiliates that refer their audience.
Twitch’s affiliate program offers individuals the ability to earn revenue, while streaming. The platform focuses on standard video game streaming first, but includes coverage of the rapidly growing competitive eSports industry as well. Becoming a Twitch Affiliate enables streamers to earn as long as they stream on a frequent basis, with the option to accumulate revenue from the sale of games and their in-game items. They may also earn via ‘Bits’: virtual goods that viewers can offer, resulting in a share of the revenue for the streamer.
Find out what your competitors are doing on the Web. Spend a few days checking out how your competitors are using the Web. Analyze each site. How does the site help tell the world about that company's products or services; is it easy to use; is it enjoyable to use; does it add value to the company's customer service; is it integrated with the company's other marketing efforts.
This is an ideal strategy if you live in an area where real estate prices are too high to realistically invest in, or you don’t want the hassle and expense of traveling all over the country visiting potential properties. Plus, if you are new to single-family real estate investing, letting a place like Roofstock guide you through the process is a great way to get your feet wet. 

I had to get out. I actually had this random Facebook ad come up in my news feed (go figure) and it eventually led me to a webinar that taught on how to start an email marketing business (which is, by the way, the most profitable form of affiliate marketing – or ANY marketing for that matter). I listened through the whole 2 hours, completely mesmerized. By the end of it, I knew what I was going to be focusing on to help my family out of the pit of debt we were in and into a world free of financial stress. I didn’t know if it would actually work, but eventually it lead to EXCESS income!

However, there’s a big difference between what is possible and what is likely. Success on the level that Gold achieved with her song is rare. Many people imagine that if they just produce an e-book, album, or video and offer it up for sale on the Web, they can simply sit back and watch the profits roll in. And Internet hucksters are quick to feed this belief, offering up their own e-books that promise, for $20 a pop, to teach you everything you need to know to write a bestselling e-book in your spare time and make enough to quit your day job.
I 1st learned about affiliate marketing back in 2005 when I went on Walmart.com as a thought came to me to visit the site for no reason. Not long afterwards, I started a free blog on blogspot, not knowing what I was doing nor knowing anything about blogging. 2006 came and I flew to Santa Barbara, California to an event to see how real affiliate marketing was. Then I struggled as years went by with online marketing. I made money from eBaY, Walmart, and a few other affiliate programs. Been hooked ever since. I do create content now on a daily basis and love the side hustle millionaire mentality. I wish I knew how to do this back in 1999 when I was still working crappy jobs. I prolly would’ve been close to $20 million richer by now and loaded with $ gUaP $ ! :-)
How does Software Advice track my referrals? We have an advanced tracking system that tracks all form submissions, from our website or yours, through your unique Partner ID. An automated system tracks each referral's activity and credits your account when they generate revenue for Software Advice. You will have detailed insight into this activity at any time through our Partner Portal. PLEASE NOTE: It is critical that all links pointing from your websites to www.softwareadvice.com include the rel="nofollow" attribute. As an affiliate partner, we will have a commercial relationship and it is therefore important that your links do not pass Page Rank to our website.
If you want to add a little excitement to your passive income investing, meet Lending Club, the web-based peer-to-peer lending platform where investors looking for high-interest opportunities provide the funds for loans. You can earn interest rates in excess of 10 percent a year – about 10 times what you will earn on more conventional interest-bearing investments.
Wow! What an awesome list! My favorite is the stock photography because I love photography. I have had some success there, particularly with one photo I make some decent income from. I think the key with stock photography is finding a shot that is high demand. Then, find a new unique way to frame that shot. This is the reason my St. Louis Arch photo is a top 10 on both ShutterStock and iStockPhoto. Thanks for the awesome ideas above!
Every customer knows the importance of finding good deals on items and if you are willing to give your loyal customers something good, offering them discount coupons or incentives when buying your product is an excellent way to make sales and promote items. Keep in mind that a happy customer is an asset and the word of mouth is often better than anything else. If you can give them these rewards then they will surely be happy to promote your services and products as well. It’s a win-win situation if you ask me!
Leadpages also offers an option for affiliates to send referrals to attend a Leadpages webinar with standard commissions paid for any sale generated from the webinar. However, Leadpages requires you to get at least 150 people to sign up (but not necessarily attend) each webinar. Leadpages also offers affiliates the ability to view blog posts and videos on Leadpages’s site, again with the standard commission paid for any sales.
24/7 Customer Support. You will never know when you’ll experience glitches in whatever technology you use for your business operations. While it is easy to resolve for large enterprises with in-house IT experts, it may be more challenging for small businesses. This is why AffTrack offers all-around, 24/7 support, so that all users may get the assistance they need with minimal downtime.
In February 2007, Pat Flynn was working at an architecture firm making $38,000 a year. He mulled boosting his earning power by getting an architecture license, but the process would likely take six to eight years. When he heard about getting a credential in sustainable design and environmentally friendly building called Leadership in Energy and Environmental Design (LEED), he decided to go for that, as no one in his department had it. The one problem? The exam was so challenging, just one-third of test-takers passed.
Team Member Feature. As you are busy running your business, you don’t always have time to log in to Tapfiliate and handle every new task that needs to be done. With this platform, you can grant trusted colleagues limited access to your account so they can learn how to use it to help you run the affiliate marketing side of the business. You can set what each team member can and can’t access. Please take note, however, that this feature is only available for users with a Pro or Enterprise subscription plan. 

Bowtrol Probiotics, our long time top performing affiliate offer has been redesigned and conversions have doubled. Each Bowtrol capsule contains over 8 billion good bacteria, with over 14 different strains that target every aspect of your health and give you a natural way to achieve digestive balance, increase your healthy bacteria, and significantly improve your immune system. Market this one today if you are not. Our new CPA has also increased up to 60% rev share.
In this example, a blogger might put this link on their blog to try to get their readers to click through to your “blue widget” page and hopefully buy something. If the visitor who clicks on this link actually buys something, affiliate tracking software will automatically (usually – depends on what system you are using) pay your affiliate a percentage of the sale.

It’s like if you met someone for the first time and the first thing they ask you is if you’re interested in buying something from them. I’d much rather get to know somebody first, trust them, and then have them tell me what they might have to offer. Or better yet, be genuinely interested in what they’re doing, and ask them about it myself. This is the kind of philosophy that I use when promoting other people’s products.
Some of the world’s best software brands run their affiliate marketing programs on traditional affiliate networks. Below you may find a list of such affiliate networks as well as select examples of respective software programs (picked based on their performance at the time of this post) found on these networks. There are many other software-related opportunities on each network, and it is a good idea to join these networks to browse the options for yourself (either as an affiliate looking to monetize your efforts, or as a brand doing your competitive intelligence). Whether you will find a good match or not, will depend on the type of technology or software that your target audience is interested in.
Regardless of the fact that some research may make it appear as if software isn’t an area in which traditional affiliate networks are particularly strong, one may get surprised by how many top software brands run their affiliate programs on the CJs and ShareASales of the world. Additionally, there is also a number of highly specialist affiliate networks with primary focus on software of all types and kinds: from business-to-consumer (B2C) to business-to-business (B2B) software, and from downloadable to that which is offered on software-as-a-service (SaaS) basis. Finally, do not count on affiliate networks (whether traditional or specialist) only. There will be brands that do not belong to any network but run their own in-house based affiliate programs (either on their proprietary platforms, or on purchased/leased software). So, in your search for software affiliate programs you really want to look for them in three places: (i) traditional affiliate networks, (ii) software-specific networks, and (iii) in-house based affiliate programs.
A trending buzzword, content marketing refers to the creation of "natural content" in order to increase brand awareness. By natural content, we mean any form of shareable media that entices customers to interact with the brand. Types of content can include videos, blog posts, infographics, etc. This online marketing strategy is generally less expensive and is used primarily to expand brand awareness and establish a business as a thought leader in their field.
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